GURU becomes the official organic energy drink of the 2022 CEBL Championship

GURU becomes the official organic energy drink of the 2022 CEBL Championship

GURU is proud to announce its partnership with the Canadian Elite Basketball League (CEBL) and to be the official provider of good energy during the 2022 CEBL Championship Weekend in Ottawa from August 10 to 14. Because basketball is one of our community’s favourite sports, we want to show our support and share a can with all the hoops lovers out there.

About the Canadian Elite Basketball League (CEBL)

The CEBL is a men’s professional basketball league made up of 10 teams from coast to coast, with 75% of its players being Canadian in 2021. But the CEBL is not just about shooting hoops. It is about athleticism, pop culture, art, music, and community. The CEBL has committed to performing more than 3,000 hours of community service and 400 community events (2019 to March 2020.) You can learn more about the CEBL’s community engagement and the league’s lifestyle here.

2022 CEBL Championship Weekend with GURU

From August 10 to 14, GURU will be giving out good energy to CEBL Championship Weekend attendees in Ottawa. The weekend includes a street festival, concert, minor basketball events and other activities to engage with the community at Lansdowne Park in downtown Ottawa. More details on this amazing weekend can be found here.

Where to find GURU

Our GURU crew will be giving out free cans of our organic plant-based energy drink throughout the quarter- and semi-finals on Saturday and during the big finale on Sunday. You will find us at Gate 3 of the TD Place. We will also have a booth at Lansdowne Park so you can come and grab an energizing can of GURU during Friday’s FREE concert and festival. Psst… our GURU crew might also be giving out other surprises. 😉

Back to blog